Apply NOW for the Spring 2023 Group Influencer Trip with Visit Las Cruces!

April 28-30, 2023

You’re invited to apply for our upcoming micro-influencer group event with Visit Las Cruces! Our agency is looking for a talented and diverse group of creators to join us for a two-night, three-day InstaMeet experience with other regional Instagram or TikTok micro-influencers like yourself.

This weekend-long group event takes place the morning of Friday, April 28, through the evening of Sunday, April 30, 2023, in beautiful Las Cruces, New Mexico. All the itinerary details will be taken care of—we will cover the costs of lodging, food, activities, and travel. Since we will be gathering as one group of creators for most or all activities, we are unable to include additional guests (plus ones) besides those accepted for this campaign.

While in Las Cruces, our group will attend the tourism department’s inaugural ¡Mira! Las Cruces event with live entertainment, dancing, interactive booths and vendors, and food and drinks, including a beer and wine garden! Our group's itinerary may also include activities such as visiting White Sands National Park, Las Cruces Farmers and Crafts Market, wine and ale trails, the New Mexico Farm and Ranch Heritage Museum, hiking the Organ Mountains, and a chile-focused food tour.

This opportunity is being offered in exchange for social promotion. The number of deliverables may be negotiated by platform, quantity, and/or compensation.

We're excited for you to possibly join us for this InstaMeet and explore the fantastic sights, sounds, and cuisine of Las Cruces, New Mexico.

Read on for more details!

Here’s what we are looking for in an influencer for this particular campaign. 

• Someone 21+ who lives in New Mexico, 60+ miles outside of Las Cruces. 

• Someone 21+ who lives in or near West Texas, Phoenix, Denver, Tucson, or Southern California.

• Someone who has built an authentic community of more than 5,000 followers on Instagram or TikTok.

• Someone who has never been to Las Cruces, New Mexico.

• Someone whose account typically posts about travel, lifestyle, food, outdoor rec, and/or family.

• Someone who loves to travel and experience new adventures and can share in a way that positively promotes the city and the events. 

• Someone who consistently creates opportunities for conversation about the topic(s) they post about. 

• Someone who consistently responds to all comments on their posts to further the conversation (or at least the majority—DM for collabs doesn’t deserve your time!).

• Someone whose niche or aesthetic (if they have one) will make sense with posting about travel, music, and adventure.

Please note: completing this application form does not guarantee you a spot for this campaign. We will be in touch when Visit Las Cruces has selected the influencers who will be best suited for this opportunity. As part of our vetting process, our agency will be pulling analytics about your account to verify audience and engagement authenticity.

If this sounds like a great fit for you and your audience, apply through the link below. Feel free to send this application to those you feel would also be a great fit.