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Apply NOW for THREE New Mexico True Group Influencer Events!


  • Simply Social Media 369 Montezuma Avenue Santa Fe, NM, 87501 United States (map)

New Mexico with an Awesome Group of Content Creators?! Yes, Please!

Get ready to be part of something amazing! We're thrilled to announce not one, not two, but THREE incredible opportunities for you to connect with fellow content creators and discover the magic of New Mexico like never before!

Accepting Applications: NOW!
Group Travel Dates: February, April & June 2024!

Angel Fire February 23-25, 2024 (group full)

Albuquerque April 19-21, 2024 (group full)

Gallup June 14-15, 2024

Join us as we embark on unforgettable journeys in 2024! You are cordially invited to apply for our upcoming micro-influencer group events. Our agency is on the hunt for a dynamic and diverse group of creatives to come together for three different and equally sensational InstaMeet adventures alongside other fantastic regional Instagram and TikTok micro-influencers, just like yourself!

 

Photo by Amanda Bittner @theamandabittner

 

These influencer campaigns are being produced by Simply Social Media as part of the fiscal year 2024 (FY24) Cooperative Marketing & Advertising Grant Program, which is a co-funded, co-branded marketing program aimed at growing New Mexico’s tourism economy by utilizing the strength of the New Mexico True brand. This is why you'll see mentions of both New Mexico True and specific tourism departments for each of these trips.

Here are the deets!

Your participation in this campaign will include a two (2) night, three (3) day, all-expenses-paid trip for one person to a predetermined destination for which that micro-influencer is selected. All costs associated with the campaign will be covered by a combination of up-front payment and reimbursement, including but not limited to airfare, lodging, rental car, food and drink, experiences, tours, and gas (NM is a big state, and we know this can add up!).

 

Photo by Eric Keller @soulcatcherstudio

 

Here's what type of micro-influencer will best fit the
objectives of these campaigns:

We're on the lookout for regional micro-influencers from New Mexico, Colorado, Arizona, Texas, Oklahoma, Nevada, and California. If you're an influencer with a public creator or business account on Instagram or TikTok, we'd love to hear from you. Please keep in mind that we require a minimum of 5,000 followers to be considered. Regrettably, exceptions cannot be made regarding the follower benchmark.

  • We're seeking individuals who have mastered the art of storytelling and are capable of painting a vivid picture of their experiences and the places they visit. While we don't need a novel (2,220 characters aren't necessary), the ability to convey an experience in a compelling manner is crucial to inspire and ignite wanderlust in others. Simply saying "Desert Vibez " won't quite capture the attention we are seeking.

  • We value influencers who consistently create opportunities for engaging conversations surrounding the topics they post about. We want people to passionately discuss and celebrate the unique, diverse, and extraordinary aspects of New Mexico! Let's encourage an ongoing dialogue about the wonders of this remarkable destination.

  • Responsiveness is key! We appreciate influencers who consistently reply to comments on their posts, fostering further conversation and connection with their audience. While responding to every single comment may not always be possible (especially those pesky “DM for collab” messages that don't deserve your valuable time!), prioritizing engagement with the majority of comments is highly valued.

  • We're seeking influencers whose niche or aesthetic, if they have one, harmonizes effortlessly with the world of travel. Let your authentic style and creative approach shine through as you share the wonders of New Mexico with your audience.

  • We're setting the bar high! We're particularly interested in influencers whose engagement rate and the quality of their followers not only meet but surpass industry standard benchmarks. We want to collaborate with individuals who have a strong connection with their audience and demonstrate an exceptional level of engagement.

  • If you possess these remarkable qualities, we can't wait to hear from you! Show us why you're the perfect fit for this incredible campaign, and let's embark on an unforgettable journey together.

Once we have ascertained that you meet the requirements, we will take the conversation to the next step! A comprehensive one-sheet will be sent, enabling us to delve deeper into the details. This one-sheet will encompass crucial aspects such as negotiating deliverables and discussing compensation. 

This opportunity is being offered in exchange for social promotion. The number of deliverables may be negotiated by platform, quantity, and/or compensation. This is a group gathering, so please be aware that we cannot accommodate plus ones or animals in any way. 

Get a sneak peek of what awaits you in the application! This is your chance to shine and explore the beauty of New Mexico in the company of fellow talented creators. Don't miss out on this extraordinary opportunity!

All current influencer travel opportunities are currently filled. However, we work on a fiscal year basis with our tourism contracts, which means we'll have more influencer marketing opportunities becoming available starting in July!

To stay updated on new opportunities as they arise, make sure you're signed up for our free Influencer Network newsletter. This newsletter is the best way to be notified of upcoming opportunities and exciting projects in the pipeline!