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Apply NOW for the 2022 Edible New Mexico Green Chile Cheeseburger Smackdown Ticket Giveaway Campaign!


  • Santa Fe United States (map)
 
 

It’s the Green Chile Cheeseburger Smackdown!

Are you craving green chile cheeseburgers, beers, and community? Well, you're in luck because one of our all time favorite events is back and better than ever for 2022! The @ediblenewmexico Green Chile Cheeseburger Smackdown is happening on September 10, 2022 and  we're looking for influencers to get in on the fun! If you love green chile cheeseburgers and want to share stories of the incredible restaurants that are participating this year, then apply now for our #EdibleSmackdown Ticket Giveaway Campaign.

The Deets!

The @ediblenewmexico Green Chile Cheeseburger Smackdown is an annual competition to find the best green chile cheeseburger in New Mexico. We have partnered with Edible New Mexico to help promote this deliciously local event through a tag-a-friend ticket giveaway campaign. Selected influencers will visit a local participating restaurant in June to try their GCCB Smackdown entry and then participate in an online tag-a-friend giveaway blitz happening July 18—24, 2022!

Selected influencers will receive a pair of VIP tickets to attend the Edible Smackdown in September and a $50 gift certificate to try a GCCB and create mouthwatering content! 

We're looking for people who A) love burgers, B) are willing and excited to post about the burgers, and C) are all about having fun, engaging, and appetizing conversations on Instagram. ⁠⁠

Applications are open now for this campaign! Apply by June 20th to be considered!

 
 

Here’s what we are looking for in an influencer for this particular campaign. 

  1. New Mexico resident. We are looking for influencers from all over the state, including Las Cruces, Los Alamos and Socorro.

  2. Someone who can share their burger experience in a way that promotes the participating restaurants and the Edible New Mexico Smackdown. We're more interested in storytelling than quick emoji captions. 

  3. Someone who consistently creates opportunities for conversation about the topic(s) they post about. 

  4. Someone who consistently responds to all comments made on their posts to further the conversation (or at least the majority—DM for collabs doesn’t deserve your time!).

  5. Someone whose niche or aesthetic (if they have one) will jive with posting about burgers! There are no vegetarian or vegan options. 

  6. Someone who has experience with tag-a-friend giveaways.

Here’s what will be required in exchange.

Two Instagram posts (image or video) promoting the 2022 Edible New Mexico GCCB Smackdown happening on Saturday, September 10, 2022. Three to five original stories that promote the burger they sampled, the participating restaurants and a minimum of one promoting the Smackdown.

If this opportunity makes your mouth water, complete the application form below no later than June 20, 2022! Submission does not equate to acceptance. We will respond to all submissions, but please be patient with us as we anticipate a lot of applicants!

To be one of the first to learn about our future campaigns, sign up for our Influencer Network.